Modern living room with gray sofa, glass coffee table, and decorative pillows.

LOFT Prime

LOFT's exclusive interior design and apartment installation services for prime developments across the UK.

LOFT Prime

LOFT's exclusive interior design and apartment installation services for prime developments across the UK.

100+ employees
across 5 offices

£2M+ inventory for
immediate dispatch

In-house
installation teams

Full lifecycle service from design to recycling

25+ branded vehicles, 100k sq ft warehousing

LOFT Prime is our dedicated prime and super-prime residential interior design service, bringing 23 years of Living Sector expertise to the most discerning end of the UK property market.

Led by Tali Leggett and commercially supported by Simon Edwardson of Wind Leaf, and grounded in the Savills Prime UK Residential Spring/Summer 2026 market analysis, LOFT Prime applies our People First Design methodology where the stakes, and the standards, are highest. From concept through to full FF&E installation, we deliver interiors that move property and command the premium they deserve.

Furnish with LOFT

LOFT Prime Brochure

Discover why LOFT Prime is the perfect partner for your project. Download this exclusive brochure to get more information on LOFT Prime.

Loft Prime Portfolio

The OWO Residences

modern city apartment living room with sofa, chairs and light rug

The OWO Residences by Raffles

Once the seat of power for some of Britain’s most influential leaders, including Winston Churchill, the former Old War Office in Whitehall has been reimagined as The OWO—a new destination where history meets modern luxury. This Grade II*-listed building, which inspired Ian Fleming’s James Bond novels, has undergone an extraordinary transformation.

Today, it is home to Raffles London at The OWO—the first Raffles hotel in the UK—featuring 120 rooms and suites, 9 destination restaurants and 3 bars. The building also introduces The OWO Residences by Raffles, comprising 85 unique branded residences—the first of their kind in Europe. These homes blend heritage architecture with contemporary refinement, offering residents access to the legendary Raffles service and a curated lifestyle in one of London’s most iconic addresses.

Cortland Penthouse

Modern bedroom with a bed, nightstand, and wall art.

Cortland Penthouse at Colliers Yard

LOFT Prime was appointed to design the penthouse apartment for Colliers Yard, to showcase the luxury lifestyle to be enjoyed by residents of this stunning scheme.

The brief was to create a homely yet sophisticated look. This was achieved with the use of calming neutral tones, textured fabrics, elegant velvets, all accented by subtle pops of rich colour.

VIVERE

darkly lit lobby with tables, chairs, and reception desk

VIVERE

LOFT was appointed to design the luxurious amenity spaces for VIVIERE, a new hotel and apartment building located by Manchester's city centre. Spaces designed by LOFT included:

  • - Coffee shop/bar
  • - Co-working space
  • - Residential lobby
  • - Hotel lobby
  • - Party room
  • - Apartments and penthouses
  • - Gym

Natalie Grey

Brand & Project
Design Manager

Tali Leggett

Interior Design
Manager South

Katie Hall

Design Project
Co-Ordinator

Lauren Ashmore

Senior Interior
Designer

Kate Rogers

Interior Designer

Roshin Ali

Interior Designer

Monika Glowaczewska

Senior
Interior Designer

Adrian Spencer

Interior Designer

Your Next Project

Elevate your spaces for maximum resident appeal. Get advice from our experts about how LOFT can add value to your operations. Contact our expert team today.
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